10 best fonts for modern logo design


‘Type kiến thiết is about function. Drawing pretty shapes isn’t enough.’ — James Todd

Often we think of colors & images in graphic designs, especially in logos. But logo sản phẩm fonts are equally crucial thiết kế elements. In fact, many iconic company logos are typography based. If a hình ảnh has a business name, the success of its thiết kế depends on skillful use of fonts. Fortunately, a wide array of fonts is accessible lớn make a correct choice.

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Only a trained & experienced graphic designer can incorporate such perfect font in a thiết kế. A skillful designer understands how giving a different shape khổng lồ a conventional typeface can create a unique kiến thiết. For example, many logos have given a new look khổng lồ the classic letterings.

Coca-Cola hình ảnh sản phẩm is one of the shining example of how lettering can create a brvà identity. According to entrepreneur.com, strong typography is one of the key tips for an award winning biểu tượng logo design.This is chiefly because typeface in itself works as a visual.

So, is your business biểu tượng logo based on typography? If yes, then take a look & find out if it correctly uses the power of typeface. Make sure that fonts used in your company logo is in sync with your brand’s personality.

A good fonts makes all the difference! The phông of your hình ảnh sản phẩm plays a crucial role in forming the image of your business. Believe sầu it or not, the typeface of your hình ảnh sản phẩm tells a story about your brand logo before the words vị. And your phông choices can make or break your logo sản phẩm kiến thiết whether created by a biểu tượng logo maker or a professional designer.

But with so many fonts out there on the web at different platforms, it can be hard for a designer lớn select one phông for a hình ảnh. However, there are some fonts that the designers should have sầu in their collection to make that first impression!

Here Is The List Of 50 Logo Fonts Every Designer Should Know About

01. Garamond

This is not a single phông but a family of old serif typefaces. This phông has excellent readability and is elegant, making it a perfect phông for thiết kế. The different typefaces include the Adobe Garamond, Stempel Garamond, EB Garamond, Sabon Next & ITC Garamond. It is typically used by magazines, websites, textbooks và long bodies of text. A German publication has rated this typeface as the second best amongst all fonts. The font was first released in 1989.


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02. Helvetica

Helvetica is one of the most used fonts in a variety of graphic designs. Professionals are especially fond of this phông. Helvetica has been bundled in personal computers since 1984 and this is one of the reasons why it so popular. Many professional lượt thích & dislike this typeface for a simple reason that the letters in this phông are spaced too tightly. But, a careful selection of the fonts is necessary for effective custom biệu tượng công ty design. This font cannot be used everywhere to lớn deliver the intended message.


03. Trajan

Trajan has long been used in the Hollywood movie posters. The typeface also is a hot favorite for many designers who need to create designs related lớn law, marriage, religion và things about the past. Trajan is serif typeface of old style and it was designed by Carol Twombly in 1989. The kiến thiết of the typeface is based on Roman square capitals. This phông will ensure versality of your logo kiến thiết.


04. Futura

Futura is known for its near-perfect circles, squares & triangles as it is based on geometric shapes. Due to its quality geometric shape, large displays, corporate designs, books and logos have sầu used this font frequently. The font is considered by many as an ikhuyễn mãi giảm giá one for small text.


05. Bodoni

If you are looking for an ideal typeface for headlines, logos & decorative sầu text, then Bodoni can be your best bet. It has flat và un-bracketed serifs & has a narrow underlying structure. There are both thiông xã & thin strokes in this fonts và there is a contrast between the two. The font looks aesthetic due to lớn its geometric construction. Make sure that you mention this fonts especially in your thiết kế brief when crowdsourcing your design work.



06. Zorus Serif

Zorus Serif was created by Jeremie Dupuis, a Canadian designer. The font’s antique glyphs lover it a distinct Gallic feel. The font is suitable when you want khổng lồ give sầu a feel of print và old-fashioned look khổng lồ your kiến thiết. You can access this fonts in italic and standard versions.


07. Sabo

You can safely try Sabo retro phông if your kiến thiết has an arcade theme. This fonts is the creation of graphic designer Philippe Moesch & has a pixel-style fonts system that never fails lớn impress strikes with its impressive sầu old-fashioned style. The font is available in two styles – filled & inline.


08. Bobber

Bobber is a slab serif. Bobber motorcycles are the inspiration behind its creation. If you are looking for a unique fonts khổng lồ express emotions of the bygone era, then this typeface fits your bill with its vintage và cool kiến thiết. This is a grid-based phông which is không tính tiền lớn use for commercial & personal purpose. Piông xã this font if you want khổng lồ have sầu a chất lượng type based designs. The phông was designed by Lucas Almeida và Dmitry Goloub.


09. Akura Popo

Akura Popo should be your preference when you are looking for a retro font that expresses toughness, strength và boldness. This is vintage & classic serif phông that is best suited for headlines, logos & letterhead. The typeface is also ikhuyến mãi for sport-themed designs. This phông not only is a perfect choice to lớn thiết kế logos but it is equally good also for t shirt designs, and others creative sầu works, especially when you want to lớn make some bold statement.


10. Berlin

Berlin should be used when your graphic design requires the typeface that expresses geometric style. This phông is a group of display fonts with classic geometric typefaces which are from early years of the last century. The font is available in 4 versions -Berlin, Berlina, Slaberlin và Uberlin – in regular, bold và x-bold.

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11. Rockwell

A strong & bold font with a vintage flavor gives it a great visual impact while still remaining readable.

12. Didot

Didot is a Didone and Serif typeface, founded by Designer Didot in 1799. Didot came out with various versions of this typeface, one of which was used in the Giorgio Armani hình ảnh sản phẩm. This phông is quite common in the fashion industry. Didot creates a lasting impression when used with high contrast colors.

13. Univers

Univers is a sans-serif typeface designed by Adrian Frutiger in 1954. It is said lớn be one of the greathử nghiệm fonts achievements of the 20th century. This phông gives an impression of steadiness, with a perfect geometry. This font is useful for everyone because of its clear and detailed size.

14. ITC Lubalin Graph

Designed by Herb Lubalin in 1974, the ITC Lubalin Graph family is a svào typeface with a distinct geometric khung. This font is available in different weights và has an added feature of slab serifs.

15. Frutiger

Designed by Swiss type designer Adrian Frutiger (yes, the designer of Univers that we just discussed), this is yet another big sans-serif typeface. Though commissioned in 1968, this typeface was completed in 1975 và used at the newly built Charles De Gaulle International Airport at Roissy, France, for their directional sign system. It is a distinctive typeface with letters that are easily distinguished from each other. Moreover, this font is being used on the Swiss passports since 1985.

16. ITC Bauhaus

This phông was designed by Edward Benguiat và Victor Caruso in 1975. It is inspired by the font Universal (1925) và has a clean và distinctive look. Available in five weights, from light, medium, dengươi, khổng lồ bold và heavy, ITC Bauhaus has an old school touch to lớn it.

17. FF Meta

Created by Erik Spiekermann in 1991, this is a humanist sans-serif font. According khổng lồ the designer, Spiekermann, FF Meta was intended khổng lồ be a “complete antithesis of Helvetica“, which he found “boring & bland.” This font had a great impact on the typographic thiết kế in the following years. The phông with 11 styles is curved and rhythmic.

18. FF Blur

Created in 1992 by British designer Neville Brody, FF Blur is an experimental sans-serif. Neville Brody developed this phông by blurring an existing grotesque in Adobe Photocửa hàng. It was one of the most quintessential typefaces of the 90’s and is still popular amongst designers. FF blur is one of the 23 designs lớn be included in the permanent collection of digital typefaces at the Museum of Modern Art, New York.

19. Horizon

Founded by Bitstream in 1992, Horizon is an experimental geometric, sans-serif phông. This fonts has been inspired by the TV series Star Trek. Horizon is stylized and thiông chồng with sharp angles. It is available in regular & italic faces. This one can be used for futuristic thiết kế tasks.

đôi mươi. Big Caslon

Big Caslon is a revival typeface from the Caslon fonts of the 1600’s. Founded by Matthew Carter in 1994, this serif typeface is an excellent example of classic typeface styles entering the world of digital typography.

21. Sackers Gothic

Sackers Gothic font was created by monotype kiến thiết studio in 1994. It is a sans serif font family, based on the size of Roman letters. It is sharp & is an “engraver” & therefore, no lower cases are available in this family. The Sackers Gothic font is highly adaptable to hình ảnh sản phẩm or in social messages or in a book cover kiến thiết.

22. FF Din

Designed by Albert-Jan Pool in 1995, this sans-serif typeface was first used khổng lồ identify railroad cars in Germany. It is based on the original German Standards Organization font number DIN 1451, which was commissioned for use in German public administration and signage. The typeface family has 20 variations.

23. Sassoon

This is yet again a sans-serif family typeface, founded by a female designer Rosemary Sassoon in 1995. There are curls in each letterforms in this typeface. This typeface was researched for the children, especially for story books. The letterforms of Sassoon are quite friendly.

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24. Baltica-2

This slab serif phông was created by Vera Chiminova và Isay Slutsker in 1998. However, it is similar khổng lồ sans serif. Apart from logos, this phông can be used in advertisements, comic magazines, posters và headlines.

25. FF Avance

This is one of the mysterious typefaces as nobody knows where such a font has originated from. Designed by Evert Bloemsma in 2000, this Serif typeface has a motion and energy attached khổng lồ it. This font can work wonders if used in logos related lớn autoMobile industry.

26. Modesto

Founded in 2000 by Jim Parkinson, Modesto has a kind of fascinating past from the famous 19th và 20th century circuses và the sign painters lettering style (hand-painted typography). It evolved from the lettering done in the Ringling Bros & Barnum & Baily Circus Logo. However, the new italic fonts were added in năm trước.

27. Neo Sans

The Neo Sans typeface was designed lớn have sầu a futuristic demeanour. This sans serif font was created by Sebastian Lester in 2004. IT giant Hãng sản xuất Intel used this phông for its rebranding in 2005. It is a friendly phông with curved edges. Many big companies such as British Labour Party, Kia Motors, Virgin Trains & the UK ITV network have sầu used this font for their branding as well as advertising.

28. Proxima Nova

The Proxima Nova family is the reworking of Proxima Sans (1994). Designed by Mark Simonson in 2005, this Sans-serif typeface strikes a balance between classic geometry và modern proportions. It straddles the distance between Futura and Akzidenz Grotesk. It has been used by brands such as Spotify và Twitter.

29. Foco

This typeface has been created by Fabio Haag và Veronika Burian in 2006. Foteo is also a Sans-serif typeface that showcases personality. It has a great readability due khổng lồ the spacing between the characters of the font. It is one of the best fonts to be used while creating a logo, a tagline or subtitle.

30. Tondo

Veronika Burian, one of the designers of the phông FOCO, founded this typeface in 2007. It is a rounded, sans-serif typeface that looks bubbly, fresh và dễ thương. This phông was used in the branding & advertising of London maranhỏ bé.

31. Museo Sans3

This typeface is a true delight for people who love typography. It is great when one wants lớn use it for display purposes due to lớn its spacing và kerning. The typeface was founded by Jos Buivenga in 2008. It is geometrical as you can notice in the letter Q”, it has a simple circle with a line through it.

32. Uni Sans

This typeface is applicable for almost all graphic designs, whether we talk about t shirt designs or any other design forms. Created by Svet Simov, Ani Petrova and Vasil Stanev in 2008, Uni Sans is from the sans-serif family. This typeface will do well with sectors such as fitness. You can use this phông on t-shirts & kiến thiết your t-shirt using a t-shirt maker tool.

33. Neue Swift

If you’re looking to lớn create a wordy hình ảnh, this is one of the best font! A serif typeface, Neue Swift was created by Gerard Unger in 2009. The words & lines look separated & thus provide easy readability. This phông will be a great choice for publishing industries such as books, magazines etc. as it has a legible typeface look.

34. Brandon Grotesque

Brandon Grotesque is different from other sans-serifs with its slightly rounded letters & its x-height. This feature of Brandon Grotesque gives it a touch of warmth and being noble. This typeface was designed by Hannes von Döhren in 2010 và is regularly used for label & packaging kiến thiết.

35. Bodoni Egyptian Pro

Bodoni Egyptian Pro is a serif typeface created by Nick Shinn in 2010. This is a versatile phông – it can be modern, robust and electronic. Furthermore, it subverts the typographic norms, a monoline of even width (in all, but the heaviest weights) here describes capitals, lower case, & serifs.

36. Revista

A stencil typeface, is a must in every phông danh sách. The phông is elegant and fashion-oriented. It is best used for any fashion magazine-oriented project. This typeface was created by Paula Nazal Selaive sầu, Marcelo Quiroz và Daniel Hernández in 2015. Also, Revista has 2 sets of dingbats, varying from zodiac signs symbols to lớn giải pháp công nghệ symbols.

37. Bambusa Pro

This is one of the best typefaces that I lượt thích. Designed by Hanneke Classen in năm ngoái. Bambusa Pro is a cursive font style. It connects beautifully with fonts such as Regular, Bold, Basic and Ornaments. In Bambusa Pro, there are long swashes that connect the first và last letter of a word for creative use of fonts.

38. Amđam mê Pro

This typeface is great when used in comic books. Designed by Stawix Ruephụ vương in năm ngoái, Ammê mẩn Pro is a sans-serif phông type that brings the typeface style of 1900s back into the present day.

39. Aventura

This typeface was designed by Jimmy Kalman. His inspiration behind the fonts was outdoors. The font has a full phối of uppercase letters, a selection of characters and numbers. Use the fonts for the designs that depict nature và adventure as well as không tính tiền spirit. You can access Aventura không tính tiền of charge for personal use or pay for commercial purpose.

40. Axis

Axis was created by designer Jean M Wojciechowski. A sans serif font, Axis was created for urban environment with inspiration from geometry. Axis is great when used for spreading a message of happiness. Many vegetable và food product supermarkets have incorporated this fonts in their logos.

41. Azedo

Azevị was created by a Portugal-based graphic designer Pedro Azevì. This typeface is a good choice for all types of graphic thiết kế works, especially logos. You can use this fonts headlines of all sizes, print graphics, badges và t-shirt printing. Pedro had created this fonts as a new identity for himself.



42. Elegant Lux Pro3

Elegant Lux Pro is a sans serif typeface designed by Schoener in 2015. Influenced by the geometric grotesk faces that came up during the 1920s & 30s, the fonts has a warm appearance due lớn its rounded corners.

43. Futuracha

Futurathân phụ is a phông that will remind you of the art deco’s style. The edges of the letters are radically extended to lớn give the font the art deco’s style. It is suitable for headlines & logos. The results of the experiments are fascinating. Futuracha includes both greek & latin characters as well as numbers và symbols. Therefore, this font becomes an ideal choice for creating thẻ và invitation designs.

44. Building

Building is a great choice when you want to lớn create a strong visual impact through your graphic design. Created by an Italian designer Leonarvày Gubbini, the font’s primary purpose is to lớn capture the attention of the viewers. This is the right fonts khổng lồ incorporate in your business thẻ design or any other graphic design to create a formal environment.

45. Canilari

Created in năm 2016 by Patricio Truenos, Canilari is a Post-modern, serif fonts which has an outcast typeface. It’s pretty great for inspiring creativity but it’s hard khổng lồ ascertain its origin in the typographic history. The font could be a hot favorite for modern butcher shop as it has thick cuts.

46. Posterama

Posterama is a post-modern, serif font designed by Jyên ổn Ford in năm 2016. This typeface includes 63 fonts. Each phông of the family has a quality character.

47. Grenale Slab

This slab serif typeface is quite attractive sầu, poised and has well-formed strokes. Designed by Jeremy Dooley in năm 2016, Grenale Slab is simple but vibrant. It can be best used by companies that work in gardening, health sector or any sector that is playful and robust.

48. Docu

Docu is a sans-serif font designed by Gert Wiescher in năm 2016. Since Docu is a thin typeface, it works wonders in creating text-based brochure design templates. The phông is narrow, yet is perfect for putting a lot of text inlớn small areas.

49. Rufina

Rufimãng cầu is too a Stencil-Serif typeface lượt thích Revista (discussed earlier). It was designed by Martin Sommaruga in năm 2016. However, the phông does not look lượt thích stencil but an artistic puzzle. You will love sầu this one!

50. Steak

Designed by Alejandro Paul in năm 2016, Streak is a cursive font that is quite relevant in today’s thiết kế industry. It can be used by anyone who needs an artistic touch to their logo, from a flower siêu thị owner khổng lồ a silkscreen shop.

Parting Words

We hope that this article helps you in creating that perfect logo for your brvà. But make sure that the font of the logo is easily readable & legible so that your br& is remembered for a long time. Try to use only two lớn three fonts on your logo sản phẩm design as more fonts will make the kiến thiết look cluttered. Choose a typeface based on the type of business you run.

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Plenty of great fonts are accessible to graphic designers to lớn create many logos. They should piông xã a font that can express a brand personality of a business. But picking the right fonts can be tricky as you have sầu lớn keep many aspects of clients’ businesses.