Youtube keyword tool #1 ⚠️【free tags & video ideas】

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Want khổng lồ increase the chances of your videos showing up in YouTube’s search results? Columnist Sherry Bonelli explains how to lớn glean keyword insights from your competitors.

Bạn đang xem: Youtube keyword tool #1 ⚠️【free tags & video ideas】


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Video sale is becoming a digital kinh doanh necessity. (It’s not a “nice-to-have” sale strategy anymore.) People love to lớn watch videos, và videos can help you sell more products or services. In fact, a study done by Cisco last year predicted that by 20đôi mươi, video will trương mục for over 80 percent of all consumer mạng internet traffic.

As đoạn Clip consumption increases, consequently so does video’s influence on consumer purchases. According to recent research by Brightcove:

Almost half (46 percent) of viewers say they’ve actually made a purchase as a result of watching a branded video clip on social truyền thông, and a third (32 percent) say they’ve sầu considered making a purchase as a result of watching a video clip.81 percent of consumers say they currently interact with brands on social truyền thông, và 43 percent say they’ve sầu done so through watching branded social videos.When asked for their favorite type of branded content on social networks, video clip was the most popular answer, with 31 percent of respondents listing it as their number one choice.

YouTube is the second most popular social media platkhung, based on market giới thiệu. And you’ll find that most YouTubers are die-hard YouTube viewers. They’re constantly watching videos, searching for videos about everything from how lớn jimmy your locked door to lớn how khổng lồ create a Facebook ad — & everything in between.

How to lớn optimize for YouTube’s algorithm

YouTube is essentially a search engine for videos. Not surprisingly, it uses a sophisticated ranking algorithm to lớn surface content to lớn viewers.

If you want lớn gain a following and rank your videos higher in YouTube search, uploading fresh content is extremely important. Users love sầu new videos! And that fresh, newly uploaded nội dung (as well as the lachạy thử actions taken by the users) is taken inkhổng lồ consideration by YouTube when ranking videos.

“Watch time” is a very important ranking factor as well. YouTube wants to surface videos that viewers will find enjoyable, so high user engagement is a great signal for the algorithm in identifying such videos.

In addition khổng lồ user signals, YouTube also relies on input from the đoạn Clip owner to lớn feed their algorithm. That means YouTube is counting on you to tell it what your video clip is about.

What you vày lớn optimize your đoạn phim in the first 48 lớn 72 hours is critical to lớn the success of your Clip and how it ranks. If you get it right, your đoạn Clip could shoot to lớn the top when people tìm kiếm for your video topic. Get it wrong, & you’ll sink like a roông xã.

Metadata is important

According to lớn YouTube, metadata includes information about a video such as the title, description, tags và annotations. Metadata can help your Clip stvà out & get found by the algorithm, so content creators should make an effort to optimize metadata to maximize visibility.

Here are some tips for creating effective metadata that can help your videos get found.

Now, this first tip may sound counterintuitive sầu, but you want to lớn retìm kiếm what types of videos your competitors are doing before you create your đoạn phim. That’s right — the best time lớn optimize your đoạn phim for SEO và get more views is before you even record it.

Once you have a feel for what your competitors are doing — the type of videos they’re producing, how engaging they are, how many views they have sầu, what metadata they’re using and so on — it’ll make it easier for you to create a video clip that “one-ups” them, both in terms of having better content & being better optimized for YouTube’s algorithm.

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After you’ve created your đoạn phim, it’s time to think about uploading and optimizing. Again, the best time lớn optimize your metadata is before you upload your video — have your keyword, tags, title, description và custom thumbnail ready to go before you press the upload button.

When doing từ khoá retìm kiếm on YouTube, you want khổng lồ try khổng lồ find keyword that will drive traffic khổng lồ your video clip. The best place to lớn look for từ khóa is on YouTube, but you should also use more traditional keywords retìm kiếm tools (like Google Search Console, SEMrush, SEOProfiler, Moz or others.)

YouTube is effective sầu at semantically understanding your tags. So here’s an example of some tags for a đoạn Clip about “how to ask a boy out on a date”:

Multiple-word tags

How lớn ask a boy out on a dateWhat to say when you ask a boy out on a dateHow to ask a boy you lượt thích out on a dateAsking out a boy you likeHowWhatAskBoyYouLikeDateDatingDatesFlirtingMeet boysMeeting boysTalk to lớn boys

One great way to get tag ideas is khổng lồ look at the top-ranking YouTube videos that directly compete with your đoạn phim. However, YouTube hides the video tags, which makes it more difficult to lớn “spy” on your competitors & see their keyword/tag secret sauce.

Luckily, there are tools that allow you to get lots of insights inlớn what your competitors are doing — including letting you see the tags competitors are using to lớn get their videos to lớn rank high.

Two of these đoạn Clip software tools are vidIQ và TubeBuddy. Both programs have sầu a không tính tiền version and several paid versions, depending on your company’s needs. There are pros & cons to lớn each — so if you can afford it, I’d recommover you use them both.

How YouTube tools like vidIQ và TubeBuddy can help you get more eyeballs

Both vidIQ and TubeBuddy give sầu you information on competitors’ YouTube videos. One of the cool things they show is the tags. So in our “how khổng lồ ask a boy out” example, you can see the tags being used by the highest-ranking videos for your chosen tìm kiếm terms.

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With TubeBuddy, you can even zero in on the most used tags the channel used when setting up the SEO for their YouTube channel:

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You can also find out a whole lot of other valuable information from these tools: the number of Facebook likes, their SEO score, how many words are in the mô tả tìm kiếm, average view time duration, number of views and so much more. You can consider these two handy tools lớn be your YouTube competitor spies!

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TubeBuddy also has a Tag Explorer feature, which is almost like a traditional SEO keyword finder. Enter the từ khoá that you’d like lớn rank your đoạn phim for, and you’ll get some suggested keyword.

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As part of the Tag Explorer, TubeBuddy includes a “Summary” section that shows the search volume, competition và the overall competitiveness of a keywords on a scale from 0 to 100 (where 100 is the easiest to rank for).

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If you have a newer YouTube channel, you’ll want to look for từ khóa that are easier lớn rank for. Already have sầu a YouTube channel that’s rockin’ it? You can afford to try khổng lồ get your đoạn Clip ranked for the more competitive từ khoá.

When planning your YouTube từ khoá strategy, you want to come up with 10 lớn 20 single từ khóa tags that you want to lớn try khổng lồ rank for. Rethành viên, since YouTube limits the number of tags you can include, add your most important keywords phrases first và then use specific multi-word tags that are easier to rank for. If you have room, also include the single-word tags and broader-term tags.

You want lớn try khổng lồ get as many views from as many different (relevant) search results as possible — which is an easier strategy than trying khổng lồ rank #1 for a single keyword phrase.

By having a metadata strategy in place, you can increase the chances of your videos showing up in YouTube’s search results. And since Clip kinh doanh will continue lớn grow & grow, mastering YouTube’s ranking algorithm starting today is a great way to kichồng your Clip marketing efforts inkhổng lồ high gear.

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Opinions expressed in this article are those of the guest author & not necessarily Search Engine Lvà. Staff authors are listed here.


Chuyên mục: SEO